Many businesses, realize the value of local SEO. They realize that it is important to appear on regionally driven search terms. For some very local businesses it’s all that matters. For example what about a small restaurant or service business that operates in a college centric neighboorhood. Let’s say for example they are near Tufts in Medford /Somerville (in Massachusetts) Maybe it’s a pizza shop, bakery, cafe or errand service or locksmith. They need to have a content and be relevant for their area – so terms such as Medford, Somerville and Tufts, combined with the products and services they offer, are very important to them. Why is this important? Because there are many competing business, and these can show up in search results. And in a college area there is a large transient population that comes to an area and they find things through search engines. How local is your business? Are you dominating the results? Contact us to find out more about the value of Local SEO.